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Advertising Statement

We receive many inquiries about advertising on ProjectAWARE, Association of Women for the Advancement of Research and Education. ProjectAWARE has grown over the years to be a highly reputable and frequently visited women's health website that offers objective and comprehensive health information, especially related to menopause, perimenopause, and postmenopause.

Marketers would say that advertising should be a natural and profitable extension of the site. However, it has been the policy of NOT to promote products on the site for advertising dollars. There are several reasons for this:

  • We want to be motivated by quality and excellence, not by advertising dollars.
  • We have chosen to be a content-driven site rather than advertising driven.
  • We are a nonprofit organization under United States 501(c)3 IRS law.
  • We prefer to rely on financial donations from sponsors, supporters, and friends.
  • We believe presenting unbiased information depends on avoiding endorsement of any one product or theory.

This policy is in no way intended as a criticism of sites that do advertise. It is merely a decision we have made as a nonprofit organization with a goal of bringing about profound changes in the medical management of perimenopause and menopause and fostering improvement of general healthcare in the lives of all women.

We do appreciate and have come to rely on the financial support of sponsors. To learn about the sponsorship options we offer and other ways you can support ProjectAWARE, please read this page.




Uploaded April 2003

Content updated May 2010









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Updated 09/29/2010